Mobile Marketing Manager
World leading independent online games studio Jagex Ltd is looking for an exceptional Mobile Marketing Manager to take full ownership of the marketing plan for our mobile games portfolio. A creative leader, you will drive production and distribution of all marketing materials and be responsible for the global positioning and marketing of our mobile titles.
This challenging and highly rewarding role requires the highest levels of passion and commitment, as well as exceptional commercial awareness and understanding of the mobile marketplace.Key Duties Include:
- Full marketing responsiblity of our mobile products and significantly contribute to commercial planning
- Create, maintain and improve relationships with mobile partners, hardware manufacturers and service providers.
- Drive creative marketing promotions with mobile partners using a structured approach and build tailor-made marketing campaigns for all mobile games
- Define user acquisition plans, measure effectiveness and drive continuous optimization to best leverage your budgets. Constantly source, evaluate, and test new user acquisition channels.
- Be pro-active in creating strategic approach for distributing our mobile games in the global market place.
- Build robust communication programs and channels on mobile platforms
- Use your excellent analytical skills to report on product and marketing performance
- Significant direct experience with marketing mobile video games
- Proven performer with extensive track record of marketing at a European/global level
- Deep understanding of partner mobile marketing
- Strong domain knowledge with a passion for mobile marketing
- Exceptional communication and presentation skills
- Excellent commercial awareness and understanding of the mobile market
- Excellent organisation skills
- Passion for gaming on many different platforms / devices
- Relevant qualification at degree level or equivalent
depending on experience, plus excellent benefits package including annual bonus, private health care, gym membership and many more
Commercial and Executive